Key Business Findings – CRM

CRM

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Solution Overview | Key Business Findings 

Key Business Value Findings (Forrester Research, Forbes & Gartner Group)

  • 50% of Enterprises and more than 40% of SMBs were piloting, rolling out or currently using smart phone applications for sales force automation (Forrester Research in 2008);
  • There were 110 CRM applications in the Apple App Store and 47 in the Android App Store. And at the end of 2012 (Forbes)
  • Exceptional growth rate of 500% by 2014 for mobile CRM predicted by The Gartner Group For comparison purposes, mobile usage increase between December 2010 and November 2012 was 225%. Yet, with 50% rolling out or piloting a smart phone CRM application, it leaves 50% without.
  • Companies with mobile CRM enabled the representatives to achieve a much higher percentage of their sales quotes (see chart below):

Chart_CRM

 

 

invoicing

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Solution Overview | Key Business Findings

It is estimated that the average cost of generating and managing invoice is USD 10.98 or SGD 13.73 and takes on average around 34 minutes each. And that’s before any dispute management.

 

There’s the effort of handling the data several times. Once manually on the door step and again later into the accounting system. There’s the follow- up with the debtor. And further away from the completion of the job the less valuable the job appears. Asking for payment well after the completion is sure to bring out any germ of resentment. Being paid quickly has to be the mantra on the lips of every business man.

 

There’s the issue of record keeping. How many invoice books are misplaced each year with the risk of relying on memory and a manual diary to recreate a weeks; worth of data? And how many manual invoices miss making it to the accounting system or make it with incorrect data?

 

Finally, Manual Invoices are increasingly seen as a little less than Professional too. Perception of your customer to the way you present your business paper work is part of the overall impression about the company image or brand or the value of your product/service.